The steady rise of the e-reader continues, with manufacturers and content providers pushing new devices and business models into the market.
At the end of last month Amazon announced the launch of its new Kindle device, and Kobo of Toronto, which sells its e-reader through US Borders stores, has recently announced that it will provide free e-readers and content to guests at 10 Fairmont hotels in Canada and the US. The devices will be loaded with work by Bret Easton Ellis, Sophie Kinsella and Alexander McCall Smith, among others.
Meanwhile, in June, Barnes and Noble in the US cut the price of its proprietary Nook device, making it the cheapest e-reader on the market.
However, Plastic Logic has cancelled the launch of its Que device – in response to the recent price cuts on other devices, commentators believe. The Que’s price point was higher than most other e-readers and even than the iPad, which has much more functionality.
In a parallel move, e-reader vendors are also making reading apps available on smart-phones and tablet devices.
In response to these hardware developments eBooks are becoming evermore available. The UK has seen two new eBook store launches in the past week – Amazon’s Kindle store, offering more than 40,000 titles, and Mobcast’s new eBook store, available on T-Mobile and Orange.